Driven by a fascination for Nordic style and living, Bloomingville was established in year 2000. It happened with such great passion and success, that the company became part of Regent Holding in 2014. Bloomingville was then launched in US, taking the new market by storm with a Scandinavian take on home interior designs.

Based on the Bloomingville brand, the first Bloomingville MINI collection was added in 2015, to delight the little ones with Nordic design for children. In the beginning as an additional category to Bloomingville, but the Bloomingville MINI grew big, and today it appears as its own brand. Bloomingville MINI presents a magical and playful universe of aesthetic decor for the little ones, designed in Nordic style to fit into any home.

Being part of Regent Holding opened for the possibility to expand Bloomingville as a multi-brand house with Creative Collection launched in 2018. Creative Collection offers strong and characterful collections with authentic Founds as focal point, bringing to the table upcycled treasures with stories to tell.

In 2024, ILLUME became the fourth brand under the multibrand house Bloomingville. ILLUME is a world-leading expert in home fragrances, and the products are based solely on natural ingredients - all scented candles and fragrance diffusers are designed and manufactured in the USA with great passion for the finest details.

Today, Bloomingville has been adopted by millions of homes as both a brand and a multi-brand house, releasing four main collections, various in-season collections and one gorgeous Christmas collection annually. The massive popularity and growth have not changed the Bloomingville mission: Delivering happy changes to everyday designers just like you.